Audi buys Ducati 2013

Audi receives exclusive rights to negotiate for the purchase of Ducati.

Audi has until mid-April to finalize its bid for the Ducati. According to sources associated with the automotive company purchase price will be about 250-300 million (previously announced amount of 800 million has been corrected), which is little more than debt, which is the manufacturer of motorcycles, according to the latest information on the topic.

Recently the prestigious Italian brand in the Volkswagen Group plans according to analysts and Ducati will fit perfectly in the portfolio of the Germans, which includes dozens of marks: Volkswagen, Audi, Seat, Skoda, Bentley, Bugatti, Lamborghini, Porsche, Volkswagen cars and trucks, Scania and MAN.

Ducati is associated with ingestion of Ferrari and the Italian manufacturer of VW would be an advantage for the Germans in terms of investment and access to new technologies. Courtship between Ducati and Audi dates back four years, but now most real to be finalized.

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