Porsche is the coolest brand in the U.S.

Porsche has received three "Brand Image Awards of the American online automotive platform Kelley Blue Book. The brand was awarded "Best Performance Brand", "Best Exterior Design - Luxury Brand" and "Coolest Brand".

A total of 12,000 car buyers are asked by the American distributors platform each year, how they perceive brands of different manufacturers and how this influences their purchasing decisions. The award honors outstanding performance in terms of building and maintaining a brand that evokes attention and enthusiasm for car buyers.

The award of "Brand Image Award" will be under the New York Auto Show